Supplements for menopausal women: A burgeoning market ‒ infographic
Women are taking charge of their health and comfort when it comes to addressing menopause symptoms. Research shows most choose natural dietary supplement products and solutions over hormone replacement therapy — a major opportunity for brands.
November 5, 2024
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An estimated one billion women worldwide are currently in the menopausal stage of life. Fortunately, the subject is no longer taboo. But it’s still, in many ways, a mystery, partly because women experience menopause in their own unique ways.
Typically, women are able to cite only five of the 48 symptoms and signs of menopause that have been identified. So, it’s fair to say that most menopausal women don’t know what they don’t know. But they do know that they’re looking for relief from their symptoms, which means a major opportunity for supplement brands that are prepared to respond with empathy, creativity and ultimately with clinically tested products and solutions.
This fact-filled infographic offers details on a burgeoning menopause health supplement market that shows no signs of abating and how IFF is responding.
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