Infographic: Food, Beverage Trends in the Immune Health Sector
The market for food and beverages positioned for immune health has declined recently, but, despite the decline, innovation is on the upswing, with up-and-coming immune health ingredients starring in several new product launches.
June 10, 2016
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The market for food and beverages positioned for immune health has declined recently. According to market research firm Euromonitor International, foods positioned for immune health represented a compound annual growth rate (CAGR) of -21 percent from 2010 to 2015, while the market for immune-boosting beverages represented a CAGR of -3.6 percent.
Despite the decline, innovation is on the upswing, with up-and-coming immune health ingredients starring in several new product launches in the food and beverage categories.
This infographic reviews immune health food and beverage products launched in the last two years, as reported by Tom Vierhile, innovation insights director at Canadean, highlighting each product’s immune-boosting ingredients and claims.
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