Infographic: Food, Beverage Trends in the Immune Health Sector

The market for food and beverages positioned for immune health has declined recently, but, despite the decline, innovation is on the upswing, with up-and-coming immune health ingredients starring in several new product launches.

Rachel French

June 10, 2016

1 Min Read
Infographic: Food, Beverage Trends in the Immune Health Sector

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The market for food and beverages positioned for immune health has declined recently. According to market research firm Euromonitor International, foods positioned for immune health represented a compound annual growth rate (CAGR) of -21 percent from 2010 to 2015, while the market for immune-boosting beverages represented a CAGR of -3.6 percent.

Despite the decline, innovation is on the upswing, with up-and-coming immune health ingredients starring in several new product launches in the food and beverage categories.

This infographic reviews immune health food and beverage products launched in the last two years, as reported by Tom Vierhile, innovation insights director at Canadean, highlighting each product’s immune-boosting ingredients and claims.

About the Author

Rachel French

Rachel French joined Informa’s Health & Nutrition Network in 2013. Her career in the natural products industry started with a food and beverage focus before transitioning into her role as managing editor of SupplySide Supplement Journal (formerly Natural Products Insider), where she covered the dietary supplement industry. French left Informa Markets in 2019, but continues to freelance for both SupplySide Food & Beverage Journal and SupplySide Supplement Journal.

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