Heart health: Pumped up
Heart disease is the leading cause of death globally, supporting the need for effective solutions to keep hearts healthy. Natural ingredients can support heart health by helping to keep blood pressure, cholesterol and blood glucose levels healthy, but will need research to support claims and must be marketed properly to avoid regulatory trouble. Download INSIDERs Pumped Up Digital Pulse for a look at the latest research on ingredients supporting healthy blood pressure and insight about regulations for heart health claims, as well as market data for natural products for heart health.
April 3, 2015
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Table of Contents
Viewpoint
The pressure's on: Research supports natural ingredients for healthy blood pressure
Heart health supporting and maintaining proper claims
Heart health: A multi-pronged market
Takeaways
Heart disease is responsible for 17.3 million deaths each year, and AHA predicts that number will grow
Research shows several natural ingredients can mitigate the risk of high blood pressure, a risk factor for heart disease
FDA issued more than 70 warning letters alleging improper disease claims for treatment of heart disease in three years
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