ESM Technologies Launches Educational NEM® Website

CARTHAGE, Mo.ESM Technologies launched an educational website for NEM® brand eggshell membrane that focuses on the benefits of NEM® for joint comfort and flexibility.

"While the content is not highly technical, it is intended to give people a good understanding of what NEM® is, where it comes from, its features, benefits and thee basic science supporting it," said Heather Thompson, marketing manager. "The educational website is dedicated to the NEM joint health brand which customers can reference, link to and utilize as additional information on NEM brand eggshell membrane that is used in joint product formulas."

The ingredient marketing team will continue to update the website on relevant ingredient content in the joint health category and selected finished products.